{"id":100,"date":"2017-06-30T06:35:02","date_gmt":"2017-06-30T06:35:02","guid":{"rendered":"https:\/\/cp2.therasoftclients.com\/TSBLOGTT\/?p=100"},"modified":"2021-11-25T06:57:56","modified_gmt":"2021-11-25T06:57:56","slug":"the-key-to-using-keywords-on-private-practice-websites","status":"publish","type":"post","link":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/the-key-to-using-keywords-on-private-practice-websites\/","title":{"rendered":"The Key to Using Keywords on Private Practice Websites"},"content":{"rendered":"

The Key to Using Keywords on Private Practice Websites<\/strong><\/h2>\n

You\u2019ve got your website<\/a> for your private practice, you have great ideas for what content you want to put on it – put how do you actually write it?<\/p>\n

<\/p>\n

Should you dip into the skills you developed in creative writing classes? Or should you show your knowledge and ability by using medical terminology?<\/p>\n

Neither of those. It is important that your content is readable for your target audience.<\/p>\n

So what should you do?<\/p>\n

The Meaning of Keywords<\/strong><\/h2>\n

Keywords are words, phrases and sentences that a searcher would put into the search engine to find certain information, products or services. For example, someone looking for a private practice specializing in eating disorders in LA would type: \u201ceating disorder therapy private practice LA\u201d.<\/p>\n

\"The<\/p>\n

The Key to Using Keywords on Private Practice Websites<\/em><\/span><\/p>\n

The Working of Keywords<\/strong><\/h2>\n

Search engines use keywords to provide users with appropriate and relevant content.<\/p>\n

What comes out of it is summarized on the Search Engine Results Page<\/a> (SERP).<\/p>\n

The SERP displays results in form of a listing – and keywords can help you being on top of that list.<\/p>\n

The Magic of Keywords<\/strong><\/h2>\n

There are a few things you can do to get to the top. When it comes to keywords, the more (and the more relevant), the better.<\/p>\n

Simply because Google finds you very relevant to people\u2019s searches. What should you make of this information? You need to understand your client base. What are their pain points?<\/p>\n

What would they search for to find solutions? Think about all relevant keywords related to your work – obvious and not so obvious – and make sure to include them in your website\u2019s and blog\u2019s content.<\/p>\n

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The Key to Using Keywords on Private Practice Websites You\u2019ve got your website for your private practice, you have great ideas for what content you want to put on it – put how do you actually write it?<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[28,30],"_links":{"self":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/100"}],"collection":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/comments?post=100"}],"version-history":[{"count":1,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/100\/revisions"}],"predecessor-version":[{"id":450,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/100\/revisions\/450"}],"wp:attachment":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/media?parent=100"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/categories?post=100"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/tags?post=100"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}