{"id":167,"date":"2017-05-29T06:35:05","date_gmt":"2017-05-29T06:35:05","guid":{"rendered":"https:\/\/cp2.therasoftclients.com\/TSBLOGTT\/?p=167"},"modified":"2021-11-25T06:17:55","modified_gmt":"2021-11-25T06:17:55","slug":"how-to-market-your-practice-naturally-person-by-person","status":"publish","type":"post","link":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/how-to-market-your-practice-naturally-person-by-person\/","title":{"rendered":"How to Market Your Practice Naturally, Person by Person"},"content":{"rendered":"<h2><strong>How to Market Your Practice Naturally, Person by Person<\/strong><\/h2>\n<p>Many clinicians make the mistake of thinking they need to spend thousands of dollars to market their practice.<\/p>\n<p><!--more--><\/p>\n<p>Paid advertising is a good way to get clients, but it can be hit and miss. If you are wanting to develop your practice, and you don\u2019t have a marketing degree you may find that most of your advertising dollar is wasted.<\/p>\n<p>We all know that a successful practice equates to <a href=\"\/the-importance-of-developing-regular-referrals-for-your-therapy-practice\" target=\"_blank\" rel=\"noopener\">lots of referrals<\/a> and a full caseload, but is there another way to improve your practice without throwing money to the wind?<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" src=\"http:\/\/s3.amazonaws.com\/cdn1.hubspot.com\/StockImages\/Laptop%20Work\/7K0A0178.jpg\" alt=\"How to Market Your Practice Naturally, Person by Person\" width=\"320\" style=\"display: block; margin-left: auto; margin-right: auto; width: 320px;\" title=\"How to Market Your Practice Naturally, Person by Person\" caption=\"false\" data-constrained=\"true\"><span style=\"font-size: 12px;\"><em>How to Market Your Practice Naturally, Person by Person<\/em><\/span><\/p>\n<p><strong style=\"color: #000000; font-family: sans-serif; font-size: 24px; background-color: transparent;\">Developing Relationships that Act as Referrals<\/strong><\/p>\n<p>While you should always have some paid advertising, taking the time to get to know someone on a human to human level is always more effective than executing a well delineated marketing plan.<\/p>\n<p>The amazing thing is, it won\u2019t take as much time as you think.<\/p>\n<p>It may be just a matter of developing a rapport with other professionals such as doctors and hospital staff.<\/p>\n<p>It is also important to having a casual rapport with other people you may meet on a daily basis. What about the staff in the coffee shop or the guy who sells you a newspaper.<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" src=\"http:\/\/s3.amazonaws.com\/cdn1.hubspot.com\/StockImages\/People%20Together\/7K0A0478.jpg\" alt=\"How to Market Your Practice Naturally, Person by Person\" width=\"320\" style=\"display: block; margin-left: auto; margin-right: auto; width: 320px;\" title=\"How to Market Your Practice Naturally, Person by Person\" caption=\"false\" data-constrained=\"true\"><span style=\"font-size: 12px;\"><em>Build a Rapport to Ensure You Get More Referrals<\/em><\/span><\/p>\n<p>Many of these people may provide you with amazing referrals your practice will need to be a success.<\/p>\n<p>People will want to help you because of the personal relationship they have and value with you.<\/p>\n<p>In essence, they refer people to you because they like you.<\/p>\n<h2><strong>Focus on Personal Relationships for Greater Referrals<\/strong><\/h2>\n<p>Advertising anywhere can be hit and miss. There is little guarantee of any kind of return on your dollar.<\/p>\n<p>However, focusing on developing personal relationships with those around you in the community will help grow your practice in a natural, organic way.<\/p>\n<p><em>Let Therasoft take the worry out of your paperwork so you can focus on making your practice a success.<\/em><\/p>\n<p style=\"text-align: center;\">{{cta(&#8216;ab69bf49-4103-4e19-8244-357161f848f9&#8217;)}}<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Market Your Practice Naturally, Person by Person Many clinicians make the mistake of thinking they need to spend thousands of dollars to market their practice.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[32],"_links":{"self":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/167"}],"collection":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/comments?post=167"}],"version-history":[{"count":1,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/167\/revisions"}],"predecessor-version":[{"id":384,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/167\/revisions\/384"}],"wp:attachment":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/media?parent=167"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/categories?post=167"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/tags?post=167"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}