{"id":85,"date":"2017-07-12T06:35:00","date_gmt":"2017-07-12T06:35:00","guid":{"rendered":"https:\/\/cp2.therasoftclients.com\/TSBLOGTT\/?p=85"},"modified":"2021-11-25T07:08:05","modified_gmt":"2021-11-25T07:08:05","slug":"the-nitty-gritty-seo-for-your-private-practices-website","status":"publish","type":"post","link":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/the-nitty-gritty-seo-for-your-private-practices-website\/","title":{"rendered":"The Nitty-Gritty SEO for Your Private Practice\u2019s Website"},"content":{"rendered":"<h2><strong>The Nitty-Gritty SEO for Your Private Practice\u2019s Website<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">You know that SEO (search engine optimisation) helps you to rank highly on google. You know SEO helps getting the word out about your <a href=\"\/how-important-is-it-for-therapists-to-have-an-online-presence\" target=\"_blank\" rel=\"noopener\">private practice online<\/a>. You know the basics about SEO. <\/span><\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">What you don\u2019t know, is the specifics.<\/span><\/p>\n<p><strong><strong><br \/><\/strong><\/strong><\/p>\n<p><span style=\"font-weight: 400;\">You see many articles about \u2018including keywords\u2019 and \u2018giving titles to images\u2019. But that is as specific as it gets. Not anymore.<\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\"><img decoding=\"async\" src=\"http:\/\/s3.amazonaws.com\/cdn1.hubspot.com\/StockImages\/Laptop%20Work\/7K0A0155.jpg\" alt=\"The Nitty-Gritty SEO for Your Private Practice\u2019s Website\" width=\"320\" style=\"width: 320px;\" title=\"The Nitty-Gritty SEO for Your Private Practice\u2019s Website\" caption=\"false\" data-constrained=\"true\"><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 12px;\"><em>SEO for Your Private Practice\u2019s Website<\/em><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are the nitty-gritty details that will drive traffic to your private practice\u2019s website:<\/span><\/p>\n<p><strong><strong><br \/><\/strong><\/strong><\/p>\n<ul style=\"list-style-type: disc;\">\n<li>\n<p><strong>Include 3-6 keywords<\/strong> on every page, as each of your pages will be ranked by google.<\/p>\n<\/li>\n<li>\n<p>Include as many keywords as possible in <strong>65 character long<\/strong> (characters, not letters) titles for each page.<\/p>\n<\/li>\n<li>\n<p><strong>Include keywords<\/strong> in the content of each page: break content into easily digestible paragraphs and make sure to mention keywords regularly. Finding a balance is key, as you don\u2019t want your content to sound silly. Don\u2019t forget to put keywords in image titles and video descriptions.<\/p>\n<\/li>\n<li>\n<p><strong>Create a great focus page<\/strong>. This is the page that stores all the information about the niche of your private practice. These ones should include tail keywords, such as \u201cmarriage counselor in Santa Monica focusing on couple therapy\u201d.<\/p>\n<\/li>\n<li>\n<p><strong>Focus pages<\/strong> should cater to the needs of your ideal client, and answer questions surrounding their needs, wants and issues. You can include definitions, symptoms, causes, therapy treatments etc.<\/p>\n<\/li>\n<li>\n<p style=\"text-align: left;\"><strong>Links are good.<\/strong> At first it might seem counterintuitive. Why would you want people to leave your page by linking them to another web page? Focus on quality links &#8211; usually popular newspaper and blog links perform well, and links to valuable resources related to your private practice will perform well.<\/p>\n<\/li>\n<\/ul>\n<p>{{cta(&#8216;ab69bf49-4103-4e19-8244-357161f848f9&#8217;)}}<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Nitty-Gritty SEO for Your Private Practice\u2019s Website You know that SEO (search engine optimisation) helps you to rank highly on google. You know SEO helps getting the word out about your private practice online. You know the basics about SEO.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[33,29,30],"_links":{"self":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/85"}],"collection":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/comments?post=85"}],"version-history":[{"count":1,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/85\/revisions"}],"predecessor-version":[{"id":464,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/posts\/85\/revisions\/464"}],"wp:attachment":[{"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/media?parent=85"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/categories?post=85"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/uscp10.therasoft.com\/TSBLOGTT\/wp-json\/wp\/v2\/tags?post=85"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}